The Impact of Visual Appeal in Food Service

In the culinary world, the adage “we eat with our eyes first” holds more truth than ever. In today’s Instagram-driven culture, the visual appeal of food plays a pivotal role in customer satisfaction and the overall dining experience.

Cheeky Foods’ range of sprinkles and food toppings is here to ensure that your dishes not only taste exceptional but also look irresistibly appealing too! In this blog we explore the power of visual appeal in food service and how our products can enhance this crucial aspect.

First Impressions Matter

A dish’s presentation can set the tone for the entire dining experience. A visually stunning plate creates anticipation and excitement, elevating the perceived quality and taste of the food.

By using Cheeky Foods’ sprinkles, you can add vibrant colours, textures, and shapes that transform ordinary dishes into works of art.

Enhancing Dish Appeal with Sprinkles

Our range of sprinkles offers an easy and effective way to enhance the visual appeal of your dishes. Whether it’s adding a pop of colour to a salad with our brightly coloured sesame seeds or creating a contrast on a creamy soup with our crunchy Crispy Fried Onions, these small additions make a big impact.

The Psychology Behind Food Presentation

Visual appeal in food isn’t just about aesthetics; it’s deeply rooted in psychology. Studies show that beautifully presented food is perceived as tasting better. By focusing on the presentation, you’re not only satisfying the eyes but also enhancing the overall sensory experience of your customers.

The Role of Colour and Texture

Colour and texture play vital roles in making food visually attractive. Our sprinkles come in various colours and textures, allowing chefs to experiment and create visually diverse plates. This variety can stimulate appetite and intrigue, making the dining experience more memorable.

Social Media and Marketing

In the age of social media, a visually appealing dish is more likely to be photographed and shared online, providing free marketing for your establishment. Cheeky Foods’ sprinkles can help your dishes stand out on platforms like Instagram, attracting more customers to your restaurant.

Customisation for Unique Presentation

Understanding the importance of unique presentation, Cheeky Foods offers customisation options for our sprinkles. This allows restaurants to create signature looks that align with their brand and menu, offering a personalised touch to their dishes.


The visual appeal of food is a key factor in customer satisfaction and can significantly impact the success of a restaurant. By incorporating Cheeky Foods’ sprinkles and food toppings into your dishes, you’re not just adding flavour but also creating an unforgettable visual experience.

In the competitive food service industry, standing out is crucial. With Cheeky Foods’ sprinkles, you can elevate the visual appeal of your dishes, enhancing customer satisfaction and driving social engagement. Let’s make every plate a canvas and every meal an Instagram-worthy masterpiece! Contact us to find out more and discuss your requirements.

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Frequently Answered Questions

What are Sprinkles ?

Sprinkles are seasoning mixes of superfood seeds, spices and herbs that are an easy way to add flavour, texture and nutrition to everyday meals.

While a spice mix is usually used during cooking, sprinkles are ready to eat and can be added on top of finished meals to improve the flavour and visual impact of the dish.

A Sprinkle a day keeps the bland away. Sprinkles can be your chef’s new best friend to quickly add layers of flavour to a base recipe.
For example, the same base soup can be flavours with a Coconut Thai Sprinkle or a Japanese Shichimi Sprinkles creating two completely unique end dishes.
Our sprinkles are also premixed in the right proportions to cut down cooking time for your kitchen staff.

We only use BRC certified suppliers and contractors for our entire supply chain.
We also do positive release for evert batch produced ensuring full quality assurance.

Yes. With 5 years of development experience for some of the leading food manufacturers and restaurant chains across UK.
We can take your sprinkle/seasoning brief from an idea to samples and finally to production.
Please see more here

We take approximately 4 weeks for our bespoke service.
This includes collecting brief, creating 2 bespoke sprinkles and fine tuning your preferred one to a final recipe.
Of course, based on any specific requirements like specialised ingredients or delays in feedback can make the process longer.
Please see more details here

We usually take 4 weeks from acceptance of purchase order to delivery.
If your lead times are shorter, please do discuss this with us.

All our products are Nut Free. We offer Allergen Free alternatives to some of the usual commercial ingredients like our Gluten Free Crispy Fried OnionSesame Free Togarashi and Nut Free Dukkah.
To see our full range of allergen free opliions, please see here