Sushi, with its rich flavours and delicate artistry, has long been a favourite in Europe since early 2000s. This is a great article about how Sushi came to Europe. But in the competitive world of supermarket retail, standing out on the shelf is about more than just taste – it’s about creating a visual impact that draws customers in.
Cheeky Foods, with our vibrant range of coloured sesame seeds, is here to help supermarkets and retailers make their sushi range not just delicious, but visually striking as well.
The Power of Visual Appeal in Food Retail
In a sea of food choices, customers are naturally drawn to products that look appealing. For sushi, which is as much about the aesthetic as it is about the flavour, this is especially true. A visually striking sushi range can differentiate a brand, attract more customers, and ultimately drive sales.
Elevating Sushi with Coloured Sesame Seeds
Cheeky Foods’ coloured sesame seeds are the perfect addition to elevate supermarket sushi. These little bursts of colour add a playful yet elegant touch to each piece, making the sushi more enticing and photogenic. From vibrant greens and oranges to subtle pinks and yellows, our sesame seeds can match any sushi style or flavour profile.
Enhancing Customer Experience
Visual enhancements to food can significantly improve the customer’s overall experience. Beautifully presented sushi not only looks great but also suggests a commitment to quality and attention to detail. This can foster a positive perception of the brand and encourage repeat purchases. Read our case study on our work with Taiko in enhancing their premium sushi range to Lidl stores nationwide.
Social Media Ready
In today’s social media-driven world, customers love to share their food experiences online. By making your sushi range visually striking, you’re creating products that are Instagram-ready. This not only delights your customers but also provides free, user-generated advertising for your brand.
Standing Out in the Deli Department
For supermarkets with deli departments, offering visually striking sushi can set you apart from competitors. Cheeky Foods’ coloured sesame seeds can help create a unique and appealing sushi range that attracts customers and enhances the overall appeal of the deli section.
Versatility and Customisation
Cheeky Foods understands that each supermarket has its unique style and customer base. That’s why we offer a range of coloured sesame seeds that can be customised to fit any brand’s needs. Whether it’s matching the colour scheme of your packaging or complementing specific sushi flavours, our seeds can be tailored to your requirements.
Supermarket sushi doesn’t have to be just another item on the shelf. With Cheeky Foods’ coloured sesame seeds, it can be transformed into a visually striking masterpiece that captivates customers and sets your brand apart.
Elevate your sushi range with our playful and elegant sesame seeds, and watch as they become not just a meal choice, but a visual delight! Let’s turn your supermarket sushi range into an eye-catching, mouth-watering display that customers can’t resist! And together make your sushi the talk of the town!